Needs to have a solid understanding of the brand and commercial aspects of the company and the target market to ensure delivery of content that caters to the target market
Liaising with other departments to understand their advertising or marketing requirements
Planning and supervising the entire creative process and guiding the creative team consisting of Art Directors, Graphic Designers, Content Writers, Photographers and Videographers
Guiding the creative team to create, plan and deliver effective visual content for Acquest and other brands under Acquest
Developing ideas for advertising, digital marketing, or social media campaigns
Taking responsibility for the creative philosophy and the standard of output across the department
Overseeing all creative projects for the brand and external brands, setting deadlines and keeping to deadlines, and sign off on all visual content prior to release
Managing the creative team
Requirements
Must be a creative and strategic thinker
Should possess a Degree or Postgraduate qualification in Marketing, Communication or Design
A minimum of 5 years of experience as a Creative Director in an Advertising Agency or a Marketing Department is a prerequisite
Should have good interpersonal skills and the ability to drive a young, energetic team towards excellence
Being organised, and managing time effectively to meet deadlines is mandatory
Excellent communication skills in English both verbal and written and a working knowledge of Sinhala is necessary
Must have an eye for detail
Needs to be knowledgable on design software, video editing, and photo editing software